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Dive into the reimagined origins of Master Chief's legend with *Halo: Campaign Evolved* up to five days early! Secure your head start by preordering the Premium Edition, packed with exclusive skins, a digital artbook, and more. Game Pass subscribers will need to wait until the standard release on July 28.

Xbox Chief Strategy Officer Matthew Ball clarifies the company's evolving exclusive strategy, emphasizing a "reliable pipeline of exclusive games" for platform growth, citing *Gears of War: E-Day* and *Clockwork Revolution* as examples. However, he notes that large live-service and some single-player titles like *Halo: Campaign Evolved* and *Fable* will go multiplatform. Xbox acknowledges player confusion about its "framework" for these decisions, promising more clarity.