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OpenAI rolls out new business profiles, making ChatGPT just a little
Tech
Nov 11, 2026TechCrunch

OpenAI rolls out new business profiles, making ChatGPT just a little

OpenAI has launched a new "Business Hub" for ChatGPT, introducing verified business profiles and specialized AI agents for companies. This move aims to position ChatGPT as a consumer discovery engine, allowing businesses to control information and engage with users, echoing features found on Google. The shift follows a previous, unsuccessful attempt by OpenAI to establish ChatGPT as a direct e-commerce platform.

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